Jason Heavey

Enhanced Odds

by Jason Heavey

Follow on Twitter

Enhanced Odds

Bookies are involved in an increasingly cut-throat business. The competition between firms, both on the High Street and especially online, is fierce and layers are continually going the extra mile to try to attract business.

There is nothing original in firms offering price boosts or enhanced odds as part of their daily offers. Rounding up to the next biggest price has been a method of promotion used by bookies in the UK for several years.

But enhanced odds is an increasingly popular incentive from bookmakers to get punters to sign up for new accounts and try their websites. The huge price boosts we have seen rolled out since the World Cup in 2014 has breathed new life into flurry of welcome offers from sportsbooks on the web. Normally there is only one winner – the bookies – but here the punters are the big winners too!

New account offers

Bookmakers are desperate for new customers, or “players” as they usually describe them. So there is a multitude of value for punters out there and shopping around will certainly pay dividends.

A growing trend is to offer enhanced odds on a particular sporting event to tempt new clients into the fold. Some of the value offered is crazily generous.

Recent deals include one from Betfair, which offered 7/1 for Chelsea to beat Liverpool in the Premier League. If this price boost wasn’t enough, the firm also offered punters their money back as a free bet if the wager lost, plus up to £100 in free bets.

And it is not just sport. Coral offered enhanced odds of 5/1 for Simon Cowell to give a standing ovation to any contestant in The X Factor.

However these deals were purely an exclusive offer for new customers. And for the Betfair promo, if you scanned the smallprint, you would find that the maximum stake was £10. So that dilutes the deal somewhat. Likewise, the Coral offer had a £5 maximum stake.

Still, if you are looking for offers and value, these enhanced odds are pretty much no brainers and these virtual giveaways are all designed to make you part with your cash and open an account.

Offers do vary from bookie to bookie and the promotions might focus on an individual event including a team to win a football match, or an individual player to score the first goal.

But regardless of the promotion, enhanced odds can be great for punters and should be taken advantage of to plunder the extra profit on the table.

Bookies want new business and they are willing to stand the risk. Enhanced odds welcome offers are an excellent reward for a simple sign up with an online bookmaker.

Sports Free Bets see all

Betway free bet

Betway

Free Bet

£30
K8 Sports free bet

K8 Sports

Matched Deposit Bonus

£50
Ole777 free bet

Ole777

Free Bet

£30
Black Type Bet free bet

Black Type Bet

Free Bet

£10
Marathonbet free bet

Marathonbet

Free Bet

£20
TonyBet free bet

TonyBet

Free Bet

£100
BetBright free bet

BetBright

Free Bet

£50
Stan James free bet

Stan James

Free Bet

£10
Ladbrokes free bet

Ladbrokes

Free Bet

£30
888sport free bet

888sport

Free Bet

£30
Royal Panda free bet

Royal Panda

Matched Deposit Bonus

£100
BetVictor free bet

BetVictor

Free Bet

£40
Sportingbet free bet

Sportingbet

Welcome Bonus

£50
BetStars free bet

BetStars

Free Bet

£20
Betfred free bet

Betfred

Deposit Bonus

£30
Coral free bet

Coral

Free Bet

£20
Fun88 free bet

Fun88

Free Bet

£28
Sun Bets free bet

Sun Bets

Free Bet

£30
Genting Bet free bet

Genting Bet

Risk Free Bet

£10
SportPesa free bet

SportPesa

Free Bet

£10
BetRegal free bet

BetRegal

Free Bet

£50
Paddy Power free bet

Paddy Power

Risk Free Bet

£20
SportNation free bet

SportNation

Matched Deposit Bonus

£100
Mr Win free bet

Mr Win

Free Bet

£100
32Red Sport free bet

32Red Sport

Welcome Bonus

£100
Toals free bet

Toals

Free Bet

£250
William Hill free bet

William Hill

Free Bet

£30
Grosvenor Sports free bet

Grosvenor Sports

Welcome Bonus

£20
ComeOn free bet

ComeOn

Free Bet

£10
LV BET free bet

LV BET

Free Bet

£100
EnergyBet free bet

EnergyBet

Free Bet

£35
Mr Green Sports free bet

Mr Green Sports

Free Bet

£10
21Bet free bet

21Bet

Free Bet

£10
LeoVegas free bet

LeoVegas

Double Your Odds

£100
BetVision free bet

BetVision

Risk Free Bet

£0
NetBet free bet

NetBet

Welcome Bonus

£50
Betsafe free bet

Betsafe

Free Bet

£30
Bwin free bet

Bwin

Matched Deposit Bonus

£20
Smarkets free bet

Smarkets

Risk Free Bet

£10
Betboro free bet

Betboro

Deposit Bonus

£100
Totesport free bet

Totesport

Free Bet

£25
Betfair free bet

Betfair

Free Bet

£30
188BET free bet

188BET

Free Bet

£20
Boylesports free bet

Boylesports

Free Bet

£20
Betdaq free bet

Betdaq

Free Bet

£25
12BET free bet

12BET

Free Bet

£50
Unibet free bet

Unibet

Risk Free Bet

£30
TLCBET free bet

TLCBET

Free Bet

£50
McBookie free bet

McBookie

Free Bet

£25
138.com free bet

138.com

Free Bet

£25
Spreadex free bet

Spreadex

No Deposit Bonus

£0
Jetbull free bet

Jetbull

Deposit Bonus

£75
Sporting Index free bet

Sporting Index

Free Bet

£100
Bet at Home free bet

Bet at Home

Free Bet

£20
Dafabet free bet

Dafabet

Risk Free Bet

£30
Matchbook free bet

Matchbook

Free Bet

£30
SuperLenny free bet

SuperLenny

Risk Free Bet

£25
XTiP free bet

XTiP

No Deposit Bonus

£0
Vernons Sports free bet

Vernons Sports

Free Bet

£50
Mobilebet free bet

Mobilebet

Free Bet

£10
Betclic free bet

Betclic

Free Bet

£10
Titan Bet free bet

Titan Bet

Deposit Bonus

£200
Winner Sports free bet

Winner Sports

Deposit Bonus

£200
Geoff Banks free bet

Geoff Banks

No Deposit Bonus

£0
Tommy French free bet

Tommy French

Free Bet

£500
Redbet free bet

Redbet

Free Bet

£50
Mark Jarvis free bet

Mark Jarvis

Free Bet

£10
Pridmore Sports free bet

Pridmore Sports

Free Bet

£10
Goodwin free bet

Goodwin

Free Bet

£10
Bruce Betting free bet

Bruce Betting

Free Bet

£500
BetEast free bet

BetEast

No Deposit Bonus

£0
Betsson free bet

Betsson

Free Bet

£50
dabblebet free bet

dabblebet

Free Bet

£5
Expekt free bet

Expekt

No Deposit Bonus

£0
Free Bets UK Rewards free bet

Free Bets UK Rewards

No Deposit Bonus

£110
Gamebookers free bet

Gamebookers

No Deposit Bonus

£0
Guts Sports free bet

Guts Sports

Free Bet

£0
JenningsBet free bet

JenningsBet

No Deposit Bonus

£0
Letou free bet

Letou

No Deposit Bonus

£0
MintBet free bet

MintBet

Free Bet

£500
Novibet free bet

Novibet

No Deposit Bonus

£0
OPE Sports free bet

OPE Sports

Free Bet

£0
QuinnBet free bet

QuinnBet

Free Bet

£10
RedZoneSports free bet

RedZoneSports

Matched Deposit Bonus

£100
SetantaBet free bet

SetantaBet

No Deposit Bonus

£0
The Football Pools free bet

The Football Pools

Deposit Bonus

£10
VIKS free bet

VIKS

No Deposit Bonus

£0