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Bet £10 Get £30 in Free Bets
Sign up and open a new William Hill account and be rewarded with a £30 welcome bonus when you bet £10. Enter the promo code C30 to qualify for this offer. A Qualifying Bet is a real money sports bet of a minimum £10 stake, win only, on minimum odds of 1/2 (1.5). The Free Bets are paid as 3 x £10 and they will expire after 30 days. This offer is only available for UK, Ireland, Jersey, Guernsey and Isle of Man customers. T&C's apply.

  • You must be aged over 18 to open a William Hill betting account.
  • T&C’s Apply

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Claiming Your William Hill Free Bet

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  • Visit the William Hill website

    Hit the Claim button, and will take you straight there!
  • Register and deposit

    Complete the simple sign up form, and place any bet you like making sure it meets the free bet requirements.
  • Place your bets

    Once the bet has been settled, your free bet will be available to use! When you place another bet, choose the free bet as your stake.
August 25, 2015
I use William Hill all the time! Can't fault them.
the beez neez!
August 25, 2015
Everything about William Hill is great, fantastic website and probably the best mobile betting and app for iphone available from any bookie!
As Expected
September 2, 2015
Great free bet on offer and added to my account as promised. Expected a good service based on the reputation and the online service offers everything you need.
They stopped me betting
October 23, 2015
William Hill are one of the most famous bookmakers in the UK but I had some issues with them. They were quick to limit my account to be only able to bet ?2-3 on football matches after I started winning lots of money. I did not enjoy this and ended up shutting my account and going elsewhere. Before this I enjoyed playing with them – they have some live streams and even their own radio commentary on horse racing. It's a fun company but I did not appreciate not being able to bet big money with them after a few weeks. I never had any issues with withdrawing money from my account and their website is easy to use. One of the best in fact for clicking around and finding the even you want to bet on. I think William Hill are a good option for the casual better but not for someone who takes it seriously like me.
January 22, 2016
All the action, all the time, everything you need from a bookmaker plus a little bit more with free media and useful info to assist bet selection. A*
F20 Promo.
March 8, 2016
Used F20 promo deposited 10 pounds got 20 pounds free bets instantly. Lots of options to choose from. Good deals and promotions plus very easy to use. Clearly one of the market leaders on online betting.
Easy to use APP
March 8, 2016
Betting on the go is what i do and having an easy to use APP is a must. On top of that, using betting code F20 for free bets is a bonus :)
ACCA insurance + F20 freebie
March 8, 2016
Great insurance money back offers and on top a great x 2 £10 free bets on deposit. Great mobile app too :)
one of the best
March 11, 2016
this is one of the best sites available for betting with a great sign up bonus in play offers and much more
March 11, 2016
everything about this site screams out why it is number one in the uk
March 12, 2016
Good bookmakers all you need
Very good website, one of the best
March 12, 2016
Love the promos and specials on here, better than most. Keep you up to date with everything
Good Site
March 13, 2016
I signed up through the free offer on and have enjoyed my experience using William hill over the weekend and will continue to use it. Good in play betting options and a wide selection of markets to bet on. It does take some digging to find the games you want but I'm sure if you use the site more you Will get to grips with the layout. All in all a great site.
George stirling
March 15, 2016
Just got my free bet thanks to free bets and great site would recommend
March 21, 2016
This is a brilliant site one of the best and the team at freebets gave best sign up option would highly recommend I will be using again anyone with any doubts don't have
March 22, 2016
ive used this site for about 10 years on and off pretty good customer service is spot on never had any trouble with this site sometimes can be tricky to get bets in running on quickly though
March 22, 2016
A great site once you get used to layout. Very similar to other top bookmakers wich is good. Lots of markets.easy to use and odds are very good. I would recommend this bookmakers
March 24, 2016
GREAT REFUND OFFERS ON RACING AND SOCCER - DEFINATELY A GOOD BOOKIE TO KEEP ON YOUR LIST. Not great on mobile site, but desktop works well enough. no problems collecting payouts.
Nice bonus
March 31, 2016
Pretty nice bonus, and good betting site
April 14, 2016
One of the best sites! Great offers and so easy to use. I really recommend it!
Very good bookmaker
April 25, 2016
I am very happy with Will Hill
William Hill
April 26, 2016
Great site, still emails me with free bet offers.
Great site
April 30, 2016
Great offer probably one of the best sites to use for in play football betting
Gives the free bet back!
May 8, 2016
This site gives the free bet back if you win aswell as the winnings!! fantastic for matched betting
Best in-play bet
May 11, 2016
Very good bookmakers with competitive odds on all sports. Extremely good bonuses and also in-play betting which I'm a massive fan of, would highly recommend.
great variety of in play
May 11, 2016
the markets were fast fluid and responsive could be slightly improved by the app not being quite so jumpy but overall good experience
June 14, 2016
I've been using William hill for a while now and it's going well all in all good site
i play here. its great site
June 25, 2016
i play here. its great site
Great site
January 24, 2017
Good bonus and well developed software which offers a very good standard of betting site
January 29, 2017
Great and easy to use. Would recommend
One of the better books out there
March 26, 2017
Not the cleanest site but they have a good acca money back offer. Sign up offer is good too. Better than most.
April 20, 2017
Very good layout, not amazing free bets but brilliant layout and William hill radio is brilliant
May 7, 2017
My favourite site great freebies bonuses cash out in my bank next day can't fault it.
Super Site
May 12, 2017
Straightforward Free Bet process, simple and safe site - Thanks William Hill for lots of fun!
May 27, 2017
Simple, easy to get around app, free bets nice and simple.
All round winner for me!
July 29, 2017
The best betting site by a country mile and the free bet is easy to claim and use!
Andrew Harper
September 4, 2017
Always have great customer offers including free bets and bonuses. Good live chat and simple cash out option. Easy interface and a wide variety of betting opportunities.
Very good site
September 20, 2017
Trusted and always very straight with its players. Great interface and simple to use. Very fair bookmaker
Quite Good
September 20, 2017
Very good site for in-play betting on sports such as tennis and football. Decent free bet offer also.
November 7, 2017
Brilliant site offer great odds
Great overall service
November 9, 2017
Very good choice of games, good site lay out and speedy customer sevice and withdrawal times
One of the best
November 10, 2017
In my opinion currently it's the best bookie.
Very good
November 11, 2017
Simple to use but I don't like the football live view so room for improvement but overall really good
The best
November 12, 2017
This top class site has it all
November 12, 2017
Easy to use quick and easy to place a bet
November 13, 2017
It's a classy site with a big market to play and everything is a cut above average.
great betting site
November 13, 2017
William Hill offer various free bet offer including this sign up offer, they always offer money back promotions and price boosts and when you sign up for marketing they always offer you free bets, i love this site and would recommend to anyone who bets on a wide range of sports.
Slick and classy
November 14, 2017
Originality is felt in the app and usually some of the best prices!
November 14, 2017
William Hill is the oldest UK sportsbook. I recommend to all the players who are looking for decent odds and big markets. Not easy to find a better bookie in my opinion.
Simply the best
November 18, 2017
William Hill the first bookmakers I ever used and still in my opinion the best around! Super App shops all over the place so easy to find one and the staff are always ready to help
Absolutely Fantastic!
November 20, 2017
Great App, easy to use. Great offers. Clean shops with friendly helpful staff. William Hill are Definitely the best in the business.
Great free bet option
November 20, 2017
William Hill's acca insurance makes it one of the best UK bookmakers and the £30 free bet is a very nice addition for new customers. A must for football accumulators!
Does what it says on the tin
November 20, 2017
One of my personal favourite betting sites. Bets settle fast and most worldwide markets available 4.5/5
Quality Bookie !
November 20, 2017
Quality site right up there with Bet365. Loads of matches and markets. Doesn't have asian handicaps though which is a bit annoying. Great odds and no problems with withdrawals. Highly recommended.
Amazing odds
November 22, 2017
Very good odds recommend to anyone
Best for Deposit/Withdrawals
November 23, 2017
Easy to use site. Love that I can go in store to deposit and then withdraw online and go back in store to collect cash. Great odds too with bet boost!
Bet boost offer
November 24, 2017
I enjoy current bet boost offer and free bet offer
Regular offers poor playform
November 26, 2017
I have been using William Hill on and off for many years. Overall they have updated the platform many times but still haven’t managed to get a fast reliable system for inplay betting. The system is clear but too many times it lags around and takes too long to switch between matches and the stats. On the other hand they have regular casino free spins and offers which may appeal to some people, these are good for the casino gamblers. Myself I like sports betting and it is very rare to receive a free bet in the sports section. Although they now have the new betting rewards system which is much better. Overall they are a good bookmaker with reasonable prices but lack on performance of their mobile platform
Good offers
December 4, 2017
Have good offers and very easy app 2 use
Very good
December 5, 2017
One of the better betting site but I think there are a lot better out there
December 9, 2017
Good all around, cant go wrong with ol’william Hill, recommend it
Good betting site
December 10, 2017
Good interface but seems slights more difficult to use than skybet and Ladbrokes
December 12, 2017
Great betting site. Had no problems. Good promotions too.
Top website
December 12, 2017
Very good website with lots of good offers and lots of markets to bet on can’t complain one of the best in market for betting
Very good
December 14, 2017
Very good and easy to use site and apps. Many unique features mainly in horse racing. Also provide TV and radio services.
My Favourite
December 20, 2017
Very good and easy to use site and apps. Love #yourodds
Best bookmaker
January 2, 2018
Great customer service available, online chat is great. Fast pay out and great odds.
Free bets.
January 3, 2018
One of the better Bookies on the Market. Loads of free bets available, price boosts on the football and decent range of games on the In-plays.
William hill great welcome bonus
January 8, 2018
I think the William hill bonus is one of the best out there. So many different sports on the site and plenty of live action and in play action. Brilliant
January 10, 2018
Fantastic site.i find the quick cash great as can deposit in there shops plus withdraaw.great inplay facilities
January 10, 2018
Great site, easy to navigate layou.t, very helpful customer service team, provides live casino and sports plus much more. Recommended
One of the best
January 10, 2018
Brilliant site loved the free 3 10 pound bets when you deposit 10 easy site to use aswell
One of the best!
January 11, 2018
Brilliant online bookmakers, Easy site to navigate with a great selection of games. Rewards its customers continually with by far the best promotions and bonuses customer support are always very helpful and quick to answer your problems or fix an issue! Definatly one to join.
In my opinion, best site out there.
January 12, 2018
this is the main site i use. great customer service. solid welcome offer, best priced guaranteed. All sports covered as well as casino games poker...the list goes on. all services are excellent and would thoroughly recommend.
January 13, 2018
This for me is the best sports site out there, great customer service. Multiple sports bets available, so what ever your favourite sport, they will have it. Offers new customer promotions, also are very good with existing customer promotions. They also offer a gaming side if you fancy a spin on slots and lots more entertainment. William Hill all the way:)
One of the best
January 16, 2018
One of my favourites. Great sign up offer and plenty of markets.
World class
January 17, 2018
A very solid and no nonsense. Very consistent sportsbook. Reliable.
Good bookmakers
January 26, 2018
It is a good site with alot of good odds across the board
January 28, 2018
What can I say..... the best bookmaker of all time loads of offers great markets
February 1, 2018
WH is up there with the best. Great odds, and great selections. Also has the best acca insurance!
Great for offers
February 2, 2018
Great offers given every now and again like free spins. App user friendly and daily boost on any sport helps boost your bet
Turn penny to pounds
February 3, 2018
This site is one of the best site, because it does provides you with the correct info regarding its promotion. You have to experience this to know this, so you can feel comfortable to intro others to benefit from there promotions and rewards
February 3, 2018
I find this app very good and easy to use for a betting app easy to navigate
February 4, 2018
You'll just love this place
One of the best
February 4, 2018
Definitely one of the best out there easy to navigate best odds guaranteed on racing great casino bonuses and very fast payout
My Current and best
February 5, 2018
Definitely deserves a 5 star rating, I find this bookie very quick, odds are decent and there is plenty of live football to watch. This is my my current and one of my favourite.
February 5, 2018
Very good
Not bad
February 5, 2018
Won more than I’ve put on decent site
one of the best sign up offers
February 6, 2018
Absolutely one of the best sign up offers £30 free bet from £10 offers great value for money. Also been randomly awarded free spins.
Easy to bet and easy to claim
February 7, 2018
enjoyed betting with william hill , easy to navigate and free bets were easy to get and to redeem
February 7, 2018
Great site with loads of offers only been on a few days but it's really quite something fast payout
Excellent offer
February 8, 2018
Great value offer, easy to complete. Excellent bet selection. One of the best around.
Great welcome bonus
February 9, 2018
Brilliant welcome bonus and great site up there with the best highly recommend
Best in the business
February 10, 2018
WH is simple to navigate and has the bes deals with quick payouts. Been with them for years.
william hill
February 11, 2018
my choice all day
February 11, 2018
One Of The Best.....
February 11, 2018
Has everything what I want from casino.....
February 11, 2018
I like this
February 11, 2018
Love this site a lot, they yet again need to ypdate there app as it is so outdated and hard to navigate. I love the odd boosts they have becuase it offers a major enhancment to betting and makes it much more fun. Great games to bet on inplay and pre match. A variety of different other sports would recommend.
Not my favourite but okay
February 11, 2018
One of the big names and so I expected a bit more from them. I didn't find the user interface particularly friendly as I do most gaming on my mobile (Moto G - Android). I found that it locked up and froze on a number of occasions. Like another review here I don't like the football live view. As for offers, they were okay although one thing that I found was that they limit the maximum stake until you go through a lengthy KYC process. This meant that first withdrawal took a while. Plenty of deposit options available. Overall, it is one of the big names but for me, I prefer Ladbrokes and Bet365.
Great offers and great odds
February 12, 2018
Great offers and great odds
Best bookmaker
February 15, 2018
Love this easy to use great welcome bonus
William Hill
February 15, 2018
Brilliant betting app
Good site
February 17, 2018
Quality website with a great look and feel. Odds are ok but better on other sites. Good app also
Decent bookie
February 17, 2018
Very good
Robert Luker
February 17, 2018
Decent site with some decent offers around.
One of the best
February 17, 2018
Top site for betting on football, also great for slots. I spent £10 and got unlimited free spins for a minute and won £87.
February 19, 2018
great app, excellent welcome bonus.
Top bookies
February 19, 2018
Fav online and offline. Great odds. Easy to use.
February 20, 2018
Great offers and brilliant lay out easy to use
Mr Glen Pallister
February 21, 2018
First class Site! Great sign up offer, excellent weekly free bet incentives with 'bet £10 get x2 free £5 bets & quite often free games to play on selected slots. Comprehensive sportsbook. The menus are easy to navigate. Would highly recommend.
Great site
February 21, 2018
FUn and full of bonuses
February 22, 2018
Easy to find the solution with the online chat, I just like to use the website, everything is clear and easy
February 23, 2018
all round good site
one of the best
February 23, 2018
Ive bet with this bookmaker most of my life, first class on offers and promotions, best odds for football as long as you dont place your bets hours before kick off, been my number 1 for in excess of 10 years and with their consistent amount of offers im sure ill be with them another 10
Great horse racing markets
February 23, 2018
Good variety of horse racing markets and easy to use
February 24, 2018
Nice odds
The best out there
February 24, 2018
The best bookmaker in my opinion. Site is easy to use and always great bonuses/free bet offers. Sign up!
February 25, 2018
Probably the best sports betting site, easy to use and good bonuses.
Jack hepworth
February 25, 2018
Been with you for ages and have received loads of free bets hope to stay with u in the long term
Very good
February 26, 2018
One of the best betting sites
February 28, 2018
This site is ok
Good bookmarker
March 5, 2018
Good odds but cash out a bit scare

UK Safety & Regulation Check

Last checked: 16/07/2018
Licence Number: 39225
Last checked: 16/07/2018
Reg Number: 707

UK Customer Support

Email William Hill

William Hill
Greenside House
50 Station Road
Wood Green
London N22 7TP
0870 518 1715